20 Year Anniversary Sale

UP TO 70% OFF SITEWIDE

Thank you for being part of the Avery London journey.

To celebrate our 20-year anniversary, we’re giving back with special savings:

Anniversary Extra Savings

10% EXTRA OFF when you buy 2 items
15% EXTRA OFF when you buy 3 items
20% EXTRA OFF when you buy 4 items
25% EXTRA OFF when you buy 5+ items

Discounts are applied automatically at checkout.

A heartfelt thank you — for being part of our story.

With love,

Avery London

-62%
Harriet| Backstage Muse Mini
£69.00 £25.95
-61%
Grace| Solace Halter Mini
£77.00 £29.95
-64%
AVERY| Hourglass Mini
£103.00 £36.95
-64%
Theodora| Hourglass Mini Red
£103.00 £36.95
-61%
AVERY| Lace Me Mini Dress
£82.00 £31.95
-62%
Annabelle| Tease Mini Dress
£86.00 £31.95
-62%
Violet| Dotty Mini Dress
£78.00 £28.95
-56%
Sienna| Sparkle Hourglass Mini
£111.00 £47.95
-59%
Delilah| The Valentina Dress
£95.00 £38.95
-57%
Celeste| Crystal Dress
£86.00 £36.95
-59%
Sienna| Mini Dress
£78.00 £31.95
-61%
Alice| Sequin Cami Dress
£95.00 £36.95
-49%
EVE| Draped Mini Dress
£129.00 £64.95
-53%
LUNE| Mini Dress
£69.00 £31.95
-54%
ÉLYSE| Mini Dress
£95.00 £42.95
-59%
SOLA| Ruched Mini Dress
£78.00 £31.95
-53%
NOA| Mini Dress
£69.00 £31.95
-59%
Esme| Strapless Tailored Dress
£91.00 £36.95
-52%
Maisie| Puff Mini Dress
£86.00 £40.95
-55%
Scarlett| Starstruck Mini
£78.00 £34.95
-54%
LUMINA| Sequin Mini
£86.00 £38.95
-56%
Lily| Blush Hour Mini
£111.00 £47.95
-58%
Clara| Dot Muse Mini
£77.00 £31.95
-57%
Chelsea| Floral Mini Dress
£86.00 £36.95
-60%
Lucy| Tease Me Fringe Dress
£86.00 £33.95
-57%
Matilda| Soft Muse Pleated Mini
£82.00 £34.95
-55%
AVERY| Off-Shoulder Lace Mini
£78.00 £34.95
-59%
Victoria| Midnight Muse Mini
£78.00 £31.95

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Coats & Jackets
Maxi Dresses
Mini Dresses
Bags

OVER 60.000+ HAPPY CUSTOMERS!

Excellent 4.7 / 5
★★★★★
★★★★★

Always Great!

Always a wonderful experience!

Sophie L.
Notting Hill, London
★★★★★

Totally Worth It

Such great value! Honestly worth every penny.

Grace T.
Brighton, East Sussex
★★★★

Lovely and soft

The fabric feels amazing and everything was well packaged. Only reason for 4 stars is that shipping took a bit longer.

Lily H.
Guildford, Surrey
★★★★★

Great Service

The sizing is accurate. No guesswork, just a perfect fit straight out of the package.

Chloe M.
Bristol, South West England
★★★★

Stylish and comfortable

Feels premium and fits nicely. Very happy with my order — just a slight issue with the tracking info.

Zara L.
Richmond, London
★★★★★

Highly recommend

Fast delivery, excellent quality, and very comfortable to wear. A great find — I’ll definitely order again.

Freya B.
Cambridge, Cambridgeshire
★★★★

Almost perfect

Lovely quality and fast delivery. I’m really pleased, though I do wish there were more styles to choose from.

Nina F.
York, North Yorkshire
★★★★★

Great Quality For The Price

Really pleased with my order. The quality for the price is excellent. I’ll definitely be shopping here again.

Emily
London, ENG
★★★★★

Love This Store!

I absolutely love Avery London! The styles are beautiful, and the prices are unbeatable.

Kate
Manchester, ENG

Free delivery throughout the United Kingdom

We ship across the UK with Royal Mail for fast and reliable delivery. Enjoy free standard delivery on all orders.

SECURE PAYMENT

Pay with confidence using major credit & debit cards (Visa, Mastercard, etc.) and digital wallets. Your payment details are always safe and protected.

100% Satisfaction Guarantee

We offer a 30-day money-back guarantee on all orders. If you’re not satisfied, simply return your item and we’ll give you a full refund!